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When to Hire a UX Consultant

February 1, 2019

For every decision made, there are an equal number of lingering questions. Is this the right move? Did we do the enough research? Are we totally messing this up?

The 4 Elements of Every Worthwhile UX Strategy

January 25, 2019

In 1973, then-IBM president Thomas Watson Jr. posited “Good design is good for business. We are convinced good design can materially help a good product reach its full potential.”

Making UI Animations More Than a UX Parlor Trick

January 15, 2019

There’s a popular story about one of the first audiences to see a motion picture — a group of French viewers who watched a 50-second clip at a small theater in Paris in 1896.

7 UX Principles That Inform Good Design

January 8, 2019

For many, the work of experience designers seems like an arcane ritual.

3 Ways a Prototype Improves Your Odds of Startup Funding

December 31, 2018

Competing for startup funding truly is you versus the world. Your competition numbers in the thousands, and only a select few will receive the funding they need to turn their idea into reality.

How to Create Push Notifications People Actually Enjoy

December 17, 2018

Push notifications remind people that they've installed your app — which can be a good thing if you’re providing them with real value.

What a Time-Tested UX Design Process Looks Like

December 13, 2018

Like most creative endeavours, the UX design process is often misunderstood. Most people perceive design as pure intuition, when it’s really the result of a calculated series of steps.

UX vs UI: Does Your Application Need a Redesign or a Facelift?

December 4, 2018

Redesigns are often sold as all-or-nothing endeavours. Either you have the budget for the entire UX process or you don’t. But that doesn’t have to be the whole story.

The 3 Tenets of Practicing Agile UX

November 20, 2018

Finding common ground between UX design and Agile development has its challenges. But with the right processes and culture in place, you can combine the two to great effect. 

8 UX Design Trends for 2019

November 16, 2018

It’s human nature to wonder what’s on the horizon, to anticipate what’s just around the corner. So we're predicting the 8 most important UX design trends for 2019.